sustainable luxury fashion brand founded in 2009 in Dubai, building ethical partnerships with indigenous crafts through fostering skills and integrating technology.

Mercedes Benz New York Fashion Week

Our sustainable luxury collections use natural yarns. These include Cotton, Linen, Hemp, and Silk, curating a transparent and sustainable supply chain.

We create textiles that are Non-Toxic and Eco-Friendly. They are dyed with artisanal Plant-based dyes, such as Indigo. These dyes are sourced from indigenous groups in India and dyeing pits in West Africa, including Ghana, Benin, and Nigeria.

Then, skilled Indian Handweavers handloom the dyed yarns in our Handloom Cluster. These Sustainable Luxury textiles are constructed as apparel in our Ateliers in India and Ghana. This modern luxury blends contemporary creations with age-old crafts, creating unique and ethical fashion.

Hand Weaving Sustainable Luxury with Natural Textiles, Artisanal Plant-Based Dyes & Recycled Textiles.

Model wearing black jumpsuit with blue and orange geometric tribal print, green studio background

Tribal print circular dress with a model posing against a palm tree backdrop in a studio.

Portrait of a model wearing a silk dress with tribal design prints, shot against a palm tree backdrop.

Models posing in a Maasai woman tribe beaded dress and a fully hand-beaded dress, set against a studio backdrop.

Leather beaded top with a center front opening, paired with a long silk skirt featuring tribal design prints, set against a studio backdrop.

Models posing in a 3D embroidered bolero with pants and a bias-cut dress printed in tribal designs, set against a studio backdrop.